For a doctor's office in Jeddah, we increased their local visibility by nearly one hundred percent by verifying their business information was thoroughly consistent in both Arabic Website usability and English throughout all listings.
For a banking client, we developed a flexible design system that automatically transformed controls, fonts, and organization based on the selected language, generating a 42% growth in audience participation.
A few months ago, an e-commerce client was suffering from a poor 0.8% sales percentage despite significant traffic. After applying the strategies I'm about to reveal, their conversion rate grew to 3.7%, generating a dramatic increase in revenue.
After considerable time of disappointing engagement with their international application, their enhanced Saudi-focused application created a 243% improvement in downloads and a 176% rise in daily activity.
A wellness organization saw a 178% improvement in name familiarity after implementing a channel-tailored identity approach that understood the distinctive features of each online channel in the Saudi environment.
Working with a luxury brand, we discovered that their native communication was significantly weaker than their English branding. After achieving harmony between the language versions, they experienced a 93% improvement in presence appreciation among Saudi consumers.
For a software company, we adjusted their worldwide graphic components to further resonate with Saudi design expectations while maintaining identity cohesion. This approach improved their visual connection by 124%.
I advise organizing competitors as:
- Direct competitors (offering equivalent solutions)
- Indirect competitors (with limited similarity)
- Emerging disruptors (new companies with game-changing models)
For a multinational apparel brand, we developed a locally-targeted virtual presence strategy that incorporated elegant cultural references. This approach increased their relationship strength by 167% in a short period.
A few days ago, a eatery manager in Riyadh expressed frustration that his venue wasn't appearing in Google listings despite being well-reviewed by customers. This is a common problem I observe with regional companies throughout the Kingdom.
I currently utilize several tools that have dramatically upgraded our competitive research:
- Keyword trackers to monitor competitors' keyword performance
- Social listening platforms to monitor rivals' online presence
- Site monitoring tools to monitor modifications to their websites
- Communication monitoring to receive their marketing communications
Assisting an technology store, we found that their typical purchase process was causing avoidable problems for Saudi visitors. After applying customized changes, their process dropout percentage dropped by thirty-seven percent.
Our studies has shown that Saudi customers specifically seek these trust signals:
- Local office details
- Saudi certification badges
- Comprehensive exchange processes
- Riyal costs with inclusive delivery estimates
I spend at least 120 minutes each regularly examining our competitors':
- Online structure and user experience
- Content strategy and content calendar
- Digital channels engagement
- User feedback and evaluations
- SEO strategy and rankings
Not long ago, I observed as three competitors poured resources into expanding their business on a certain social media platform. Their efforts flopped as the platform turned out to be a poor fit for our sector.
A apparel company experienced a ninety-three percent increase in handheld purchases after applying these optimizations:
- Simplified input requirements
- Easy-to-touch navigation
- Simplified purchase flow
- Reduced waiting durations
Initiate by mapping ALL your competition – not just the well-known ones. In our research, we discovered that our biggest competitor wasn't the famous company we were watching, but a new company with an unique strategy.
Essential capabilities included:
- Disconnected information saving
- Seamless updating when connection restored
- Obvious display of online state
- Appropriate restrictions of particular functions when disconnected
When I launched my online business three years ago, I was certain that our distinctive products would be enough. I overlooked competitor analysis as a waste of time – a choice that practically ruined my entire company.
I use a simple tracker to track our competition's costs modifications on a regular basis. This has already helped us to:
- Identify seasonal price reductions
- Recognize package deal approaches
- Understand their pricing psychology
Essential modifications included:
- Adding preferred Saudi payment methods like Mada
- Reducing address entry for Saudi locations
- Providing user-friendly Arabic interfaces language support throughout the checkout flow
- Displaying shipping schedules specific to Saudi locations
For a entertainment application, we applied comprehensive speed enhancement that lowered loading times by 67% and page movements by 43%. These improvements improved consumer persistence by two hundred eighteen percent.